Key ways to enhance your property’s appeal to buyers
When selling your property, it’s essential to view it from a potential buyer’s perspective. Buyers will try to envision themselves living in your home, and immaculate presentation can help you find a buyer quicker.
Presenting to buyers
Professional photography plays a crucial role; listings with high-quality photos can generate 93% more viewing enquiries than those with less attractive photos. Therefore, preparing your property for photos is well worth the effort. First impressions are critical, and poor photography or staging can quickly turn buyers away.
Reduce clutter
A cluttered and disorganised home can feel cramped and uninviting, which is shown in photos, virtual tours, and in-person viewings.
While personal items can add character to your home, potential buyers may see them as clutter, making your property appear crowded. You should aim to make your home feel spacious and airy.
Consider the functionality of each item in your rooms. If an item doesn’t serve a purpose or hasn’t been used recently, it likely won’t contribute positively to a buyer’s first impression. Store nonessential items out of sight in baskets or cupboards for photos and viewings. Your goal is to present a lived-in space that still feels like a blank canvas for potential buyers to make their own.
Colour and lighting
Maximise natural light by booking photos and viewings during peak daylight hours, typically around midday.
For colour schemes and artificial lighting, consider your target audience. A colder palette with white LED lighting, metallic fixtures, and white walls may suit a younger buyer, while a warmer palette with soft yellow and orange tones and natural materials like wood and bamboo might appeal to families.
Staging
You should aim for openness and simplicity when staging your home. Think about what your potential buyer may want. Make sure entrances and exits are clear and paths between them are open; and position furniture so that it doesn’t obstruct movement.
Keep furniture against walls to maximise central space in each room, and experiment with different arrangements to find the best layout. A key and cheap item to include is plants as they can add life and texture to your space.
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